Search Engine Success – Results for Our Client
We don’t want to brag but… ok – we’ll brag a little! One of our clients, Toogood International (www.ToogoodInternational.com.au), who specialise in mobile phone accessories and repairs told us today that they were telemarketed by a company offering Search Engine Optimisation services. The caller said that they couldn’t find them on a search for mobile phone...
Read MoreYellow Pages vs. Your Own Website
Should Your Business Use Yellow Pages, an Optimised Website, or Both? Following on from our previous article Google vs. Yellow Pages, I’m not suggesting you shouldn’t include Yellow Pages in your marketing efforts, but consider the following information. I phoned Yellow Pages the other day just to get an idea of their rates for having an advertisement beyond just the free basic...
Read MoreGoogle vs. Yellow Pages
Yellow Pages needs to evolve and think about what people are searching for or go the way of the dinosaur! The number of people who use the Yellow Pages print directory less than once a month or don’t use it all has increased by 61% between 2002 and 2009. Roy Morgan Single Source Australia: December 2002 – 2009. [youtube]http://www.youtube.com/watch?v=C4cCZ0DHcBQ[/youtube] I know for myself,...
Read MoreBUSINESS OWNERS: Does Your Website Have This One Very Common Mistake?
This article is for business owners who do not like to get involved in the technical side of their website, and pay someone in-house or outsource a third-party to do it for them. I just attended a weekend Internet Marketing seminar and was really shocked to learn that a lot of websites out there make this one very common mistake which I had always assumed that any half-witted website design or...
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